One of the co-founders, Tony Tong, is the founder and product engineer of Elitewheels, a leading domestic brand specializing in carbon fiber composite materials. With over a decade of experience in bicycle engineering, he has mastered every stage of the process—from design and R&D to production and quality control. Under his leadership, Elitewheels has been exported to over 60 countries, earning the trust of more than 100,000 riders and establishing a strong reputation in the global cycling community. His deep understanding of cyclists’ needs and technical expertise form one of the key foundations of evolve.

The other co-founder, Mian Chan, is a rising force in the industry. As the founder and designer of the crank brand Cybrei, a UCI-registered professional rider, and a former technician for a UCI Intercontinental Team, he brings invaluable firsthand racing experience. His meticulous attention to details in product design reflects his mission—to provide high-performance, race-ready equipment that gives cyclists a real competitive edge.

United by their shared passion for cycling, the two founders leveraged Xiamen’s advanced R&D and manufacturing capabilities, assembling a multinational team with over 20 years of expertise in design, development, and production. Together, they launched evolve, a brand dedicated to delivering competition-level cycling equipment that prioritizes performance, reliability, and an exceptional riding experience.

At evolve, every product is built with the real-world needs of cyclists in mind—because true innovation starts with passion.